Review, reflection and a revamp

It’s been a whirlwind couple of months at Peak Potential. August 1st saw the dawning of my 6th year in business and a great opportunity to reflect on the past 5 years since I’ve set up, grown and developed my coaching practice.

As any good coach will tell you, reflection time is highly valuable in assessing who you are, what supports/hinders progress and how you might do things differently in the future. I believe reflection can be applied in a multitude of contexts. However if you don’t make time for it, it’s unlikely to happen, or it will be so rushed that it’s not valuable.

So it was with trepidation that I booked a whole month out of my diary to focus on a business review. It’s the first time I’ve taken such an extended leave from doing what I love. I first imagined that that this would be a block of a month, however I also know me (cue reflective practice again)! Being hauled up on my own for 4 weeks’ solid would definitely not be productive for someone with my extravert tendencies. So I made it work for me by scheduling 2 weeks out, 2 weeks on, 2 weeks out.

During the ‘out’ time I reviewed which sectors and industries I’ve worked with, what I deliver (type of coaching/programme), where I add most value and with whom (individual needs, goals, aims etc) and analysed what previous evaluation and feedback was telling me.

I also spent a long time thinking about ME. I know that sounds selfish but it really isn’t. I thought about where I am at my best, who I enjoy working with, what needs to be present for me to be fully engaged and able to deliver 100%. What I need, not only at work, but at home too: time for my family, reading, writing, walking, crafts and hobbies.

From this I have a clear(ish) way forward of where I need to focus in the future. I say ‘ish’ because I know that the world moves quickly, I constantly grow and develop alongside my clients, and organisational needs change at a rate of knots. So what’s changed?

Well, there’s been some ‘outputs’:

I now have a clearly articulated business, marketing and sales strategy as well as a brand new web and blogsite: (Please do provide feedback on the look, content and navigation). A special thanks to my husband who has been very patient while I’ve pulled my out hair to get this thing up and running.

The review also provided the evidence for what I instinctively knew; I was at capacity and spending an inordinate amount of time on administration. So I am now working with the wonderful Louisa van Vessem at WorkFlowVA: I will be introducing Louisa more formally to my clients over the next couple of weeks.

I now have a clear understanding of where I add most value and where I do not. This has already meant I have turned work down, as it does not fit in with my core purpose. It also means I have razor sharp focus when it comes to marketing and sales.

I can honestly say, the time out has been eye opening, creative, mind-focusing and above all enjoyable. It’s given me renewed energy and vigour. It is an incredible feeling to have worked with the emergent over the last 5 years, and now to be able to discern patterns to create a well-informed sense of direction for the future.

I’m loving my 6th year already. Huge thanks to all those who have been with me on the journey so far.